Yesterday in my client workshop👇
I was showing how you can build out your ideal customer
by stacking their
🦘 Location
👩🏻💼 Demographics
🏂 Interests & Hobbies
📱Behaviours
👫Connections
✈️ AND desire to travel
🎯 We keep drilling down and down
until we're speaking to less than 1% of the population
yesterday we went to 0.35%...
to target couples like the on this roof terrace.
But that's still 100K Aussies we matched to.
Facebook will always tell you to go broader
and make up for it with bigger budgets.
That's essentially boosting.
When you boost posts you don't get this level of sophistication,
Nor can you test 12 ads at once as we do!
It's easy to say Facebook is "too hard"
You're right
It's bloody HARD!
That's why we build your ideal customer for you.
Easy 😀
✅ I guarantee your ads could reach more of your ideal customer
for less money if you knew what I knew.
If you'd like me to look at your account and give you some tips...
DM me or comment: More For Less!
Damien "👍" Knowles
📸 mi-pad Queenstown